Ken's Review - Have you considered selling online? Not sure where to start?
I completely understand your frustration, that is why you need to read Michael Hyatt's incredibly informative book Platform Getting Noticed In A Noisy World.
Not only have I read what Michael shares in this book, but I can report back to you from the first-hand experience that if you follow his methods you will very quickly begin to enjoy the fruits of selling online.
For those starting out in online marketing, this is a must-read!
How I changed the way I sell ...
Up until recently, the majority of my sales for my three businesses came from old fashioned cold calling.
Then late last year, a prospect I was trying to do business with said to me, "there is no doubt about it, you are a great old-fashioned salesman. But with the success that you provide your clients, have you ever thought of selling your services online?"
He went on to share with me about another supplier, as he said - offering an inferior service to what I did and told me that this company was very much into online marketing and that he felt with my solid track record of success over many years I too would benefit from online marketing.
Great advice, but with so many online Internet marketers promoting that they can help you make trillions of dollars in sales, who do you trust?
Wanting to sell my services online, as well as maintaining my normal sales regime while my online sales grow, I have been following an extremely successful online marketer called Michael Hyatt.
Michael has published a simple straightforward guide to establishing your own online platform.
His book titled "Platform get noticed in a noisy world", has become my guide to establishing my own online platform - kenrobinson.com
Is his advice, worth the price of the book?
In the short time, I have been selling online, following several pieces of advice he gave regarding having my own platform and using social media platforms like LinkedIn, I'm glad to say that I've made a considerable number of sales.
Michael Hyatt has had such a positive impact on my business, that I have joined his Platform University.
If you are thinking of selling your services or products online, this would be one of the first books I would spend many hours reading
To be successful in the market today, you must possess two strategic assets: a compelling product and a meaningful platform. In this step-by-step guide, Michael Hyatt, former CEO and current Chairman of Thomas Nelson Publishers takes readers behind the scenes, into the new world of social media success. He shows you what best-selling authors, public speakers, entrepreneurs, musicians, and other creatives are doing differently to win customers in today's crowded marketplace. Hyatt speaks from experience.
In Platform, Hyatt will teach readers not only how to extend their influence, but also how to monetize it and build a sustainable career. The key By building a platform. It has never been easier, less expensive, or more possible than right now. . .
The book includes:
- proven strategies
- easy-to-replicate formulas
- practical tips
Social media technologies have changed everything. Now, for the first time in history, non-celebrities can get noticed-and win big!-in an increasingly noisy world.