Stick Like Glue – How to Create an Everlasting Bond with Your Customers So They Spend More, Stay Longer, and Refer More!
Kens Review - For the past four years I have been an avid viewer of Jim Palmer's weekly online Internet TV program titled "Newsletterguru tv"and his weekly podcast "Sticklike Glue Radio". Having benefited from many hours of Jim's golden pearls of wisdom I had to add this book? Stick Like Glue - to my library when he first released it. Jim is one of those authors who has experienced both the ups and downs of life and business. A two-time survivor of cancer and an entrepreneur that has faced failure to only turn it around into multiple numbers of successful businesses, this is one author that you should be following. His weekly online TV program is a quirky mix of solid sound business advice added to the backdrop of seeing Jim in his surroundings. We all knew when Jim had achieved his lifelong dream of owning a motor cruiser because week after week he filmed the TV program from the boat. But that did not matter, as over the past four years we have watched his journey as he struggled with the challenges of business and through sheer determination? came out on top. If you would like to benefit from the pearls of wisdom in this particular book, take the opportunity of buying a copy right now. This is one book you'll find hard to put down!
Welcome to what I sincerely hope will be a book that will transform your business. You will not find a lot of classroom theory, business philosophy, or platitudes about what it takes to have happy customers and grow your business. Instead, you will find authentic stories, actual examples, and real-world truths from somebody who has worked the front lines in business for more than twenty-five years in retail, franchise management, association management, and for nearly ten years running my own businesses.
What I?m going to urge you to do in your business has produced dramatic results, not only for my own businesses, but also for my previous employers. As the title indicates, this book is about one thing?getting more customers, keeping them longer, selling them more of your products and services, and getting them to refer more new customers to you.
I guarantee that some of what I suggest will require a mindset shift, a small mindset shift for some, and a major overhaul for others! But I also know from nearly thirty years? experience that this stuff truly works. I?ve seen it work successfully many times, for myself and others.